Sky unveils Sports channels shake-up

Lena Tucker
July 11, 2017

United Kingdom broadcaster Sky Sports has unveiled revised logo and plans to offer 10 distinct channels, each serving a particular sport or range of sports.

After rumours of the Sky Sports shake-up appeared last week, the satellite TV firm has now confirmed a host of new channels dedicated to a range of top sports.

The changes, announced Monday, July 10, retain the distinct stylized "Sky" logo and its blue box, but loses the all caps word "Sports" in change for a lighter, more rounded custom font known as Sky Text.

Whether it's Manchester United or Middlesbrough, Ronaldo or Rooney, new features will help you follow your favourite teams and players, as well as delivering an enhanced live experience and offering an exclusive "First Look" at video, columns and other content as an added bonus to your Sky Sports subscription.

All 10 will be available as part of a Sky Sports Day Pass for £6.99, Sky Sports Week Pass for £10.99 or Sky Sports Month Pass for £33.99.

In addition to the new branding and lineups, new programming will be introduced on select channels, including debate and analysis shows.

Sky Sports is expanding its service with 10 sports channels, giving customers more choice at no extra cost.

It's possible that might change - BT's always claimed it's keen to do a deal to carry all of Sky's channels and with its planned merger with Fox bringing it under fresh scrutiny, Sky might have more reason to agree terms with BT. The upcoming Premier League season will be a bumper season for Sky, and the promise of 126 live matches for £18 a month could be a more tempting prospect than trying and failing to find a reliable internet stream.

One channel pack will be available for just £18 per month, two for £22 and three for £26.

Sky says the new line-up is created to grow their customer base and "offers flexibility to subscribe to individual channel packages at a new price".

"If you love Premier League, you can enjoy it for as little as 60p a day or you can have the full Sky Sports package for less than £1".

Sky Sports F1 and Sky Sports News HQ will remain the same.

Other reports by AllAboutTopnews

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